When I was growing up® there was an old joke (which I may have told here before, but I only remember about three of these so I have to recycle): An American is walking around in Moscow and falls into an unmarked open manhole. He screams: “I can’t believe some idiot left a manhole open here without any warnings! Where were the cones, tape, warning red flags?”
An old Russian passer-by says “When you were crossing the border did you see a giant red flag?”
“Yes” -American replies,
“That was your warning!” (I need to brush up on my dialogue punctuation, but you get the idea)
Few Americans who comment here have actually been to Russia and they will confirm that being a foreigner there is like running a plow through a minefield, you never know when it’s gonna blow, but you are pretty sure it will, sooner or later. The only protection is your wallet but you can’t just go around openly paying people off, it’s an art. Apparently at there are enough foreigners who have not mastered the art of bribery to have a special international prison described by one unfortunate victim in his book Zone 22 ( I am pretty sure the same book is published in the US as Tomorrow You Go Home: One Man’s Harrowing Imprisonment in a Modern-Day Russian Gulag)
I haven’t read the book yet, I am waiting for my turn at the library, but there are plenty of blurbs around to suggest that if you don’t know what you are doing you may come back from Russia with a couple of prison tattoos instead of Matryoshkas for your girlfriend.
If I like the book I may review it in a few weeks.
About a month ago I posted my views on the “social media” and it became the most discussed post I ever wrote. Several people replied with comments and their own posts with their takes on the subject. So I thought it was only fitting that I write a short follow-up to the discussion.
The opinions split and I was happy that I am not alone in my dislike of the further intrusion of the annoying marketing into our lives. I realize that in the age when the dream of manned space flight an ability to skip TV commercials became our everyday reality, the businesses still need to find a way to influence consumers: product placement, sponsorships, online ads, viral infomercials and other venues are constantly being tested for their legitimacy and effectiveness. I feel that my responsibility as a consumer is to avoid these things as much as I can and, while enjoying the entertaining parts, completely ignore the marketing message. After all, the marketing people are not well-known for being concerned with the consumers, their job is to make any product look good from cigarettes, to fattening foods, to medicines that cause anal leakage and sleep-driving; I don’t feel the need or obligation to tolerate any marketing in my life.
After my post and the follow-up discussions I thought about the reasons why the social media marketing annoys me so much. Long time ago when my daughter was a toddler I used to take her to a nearby playground. On one of these days another guy was watching his kid play with mine and we had a usual playground conversation parents have – about the kids, about the weather, etc. Then for no particular reason® he started pitching some shady MLM business to me. I had to cut it short, tell him I wasn’t interested and leave to avoid further uncomfortable silence. That guy was not carrying a sign or handing out fliers, he created a personal connection with me and attempted to use it to sell something unwanted to me. This, in essence, is what’s wrong with the social media marketing: they catch you when you don’t expect it, they barge into a conversation, they pretend to be your friend while trying to influence your behavior; you have to cut your activities short and leave, unfollow, unsubscribe, add a spam filter, etc. Just to show that I am not making this up here is a quote from an email I got inviting me to a “free marketing webinar”.
Businesses now have the power to leverage the Internet – search engines, blogs, social media – to reach customers more effectively. This includes connecting with customers where they hang out online and engaging in conversations about the topics most important to them. Social CRM (Customer Relationship Management) is all about joining the ongoing conversations our customers and prospects are already having and not trying to control them. It’s realizing that people like doing business with people they like and love doing business with people they trust.
In other words: find people having conversations, barge in, sell, force the people to prevent you from intruding in the future. It was all fun when people just shared opinions online, now it’s all a “Social CRM”, the key word is “management”. To quote the rant-master himself:
*censored.
I am not saying that everyone is doing it, there are still plenty of independent and honest opinions to be found on the internet, but this trend casts a shade of distrust on many. Not that I was very trusting before.
In conclusion, here are some immortal words from George Carlin:
UPDATE: After this was written, I found another post (apparently private so it was an accident) on the subject discussing how my (and other’s) blogging caused at least one organization to try and become more transparent with their social media promotions. My issue was not with overall transparency or lack thereof; what I don’t like is a trend of creating positive coverage by stroking the “social media’s” ego, whether by preferential treatment, creating a feeling of exclusivity or giving away free stuff. I do realize that for many people being a part of an exclusive group is worth more than a free ticket or a drink.
Coincidentally, via The Food Section another thread discussing the conflict of interest and conflict in general between the wine industry, wine bloggers and professional wine critics. Many of the same sentiments expressed and the reactions range from agreement to ridicule, pretty much in the same way the opinions split in this case.
You mean to say that going to a Korean Festival is not on your bucket list? Then my bucket list (if I had one) definitely kicks your bucket list’s ass.
The best thing about going to a Korean Festival is a lot of Koreans, they are nice and friendly people who don’t mind a freeloader who showed up as a friend of a friend of a guest.
Any self-respecting Korean Festival starts off by singing Korean National Anthem followed the US National Anthem.
httpvh://www.youtube.com/watch?v=oXIJKyuU1d4
httpvh://www.youtube.com/watch?v=jdki1LhKT5k
Korean War Veterans get a lot of respect at the event.
You’d think that reading Korean is hard…
…but you’d be wrong, I immediately knew what the 3rd prize was.
Another great thing about Korean Festivals is a combination of soccer, tennis and volleyball they play there.
For the entertainment Koreans enjoy making fun of the non-Koreans pretending to do martial arts.
I thought something was strange when whatever the martial arts people were screaming sounded a lot like “Jesus First” but then they proceeded to create cross formation and re-enact the Passion of the Christ.
This is the part after they crucified their instructor a.k.a. Jesus…
httpvh://www.youtube.com/watch?v=JxnZAqZ97BI
…so he can return from the dead.
httpvh://www.youtube.com/watch?v=m5aAhsfRSl0
Of course no one leaves hungry.
To recap: nice people, a show about Jesus and martial arts, good food and lots and lots of soap.
I had to double-check the title to make sure that the word “old-timey” doesn’t have any dirty meaning known only to Chimpo. Seems like I am safe for now but you can’t be too sure with him.
Long time ago, before the word “mail” got itself attached to the letter “e”, people wrote letters and exchanged postcards. Even I was in on the pen pal craze writing a couple of letters in broken English to some unfortunate American girl from Minnesota who wasted her parents’ money on a trip to the Soviet Union. Nowadays the post office is dying a slow death surviving only by delivering junk mail and bills. The email is faster, easer, more convenient and free, but one thing that’s being lost is the appreciation of the distances it travels making our world seem smaller and without borders. When an old card or a letter traveled for weeks crossing many countries and continents , it was an event to open a mailbox to find something touched by your friend or a relative and then be every mail person on the way. Email arrives instantly and no one touches it except the government’s supercomputer which makes sure you are not an evildoer. Many Americans grow up to think that the world looks like this. Many studies have been done to show that Americans can’t find other countries and even their own states on the map even if threatened with waterboarding. I always hated geography myself but I can still point out most countries on the map and even the majority of American states, except the little ones in the East, but they don’t count anyway.
Recently I’ve found an interesting website that preserves or, maybe, even resurrects an old hobby of exchanging postcards. Postcrossing.com has 43,693 members in 178 countries who connect through the website to send and receive postcards to each other. After registration you can initially send up to 5 cards to random members and then become eligible to receive up five cards from others. In the first batch my daughter and I mailed cards to Taiwan, Finland, Australia, Netherlands and Germany for a total of 23,344 miles traveled. Some of these arrived in less than 5days. We received messages from all of the recipients thanking us for the cards. Many people post their cards online and one local girl even made a presentation in her club with cards from around the world.
Hopefully, after some time our map of the world will be filled with cards we mailed. So far it looks like this. Again, like many years ago, I run (OK, walk) to the mailbox to see if there is anything there for me, besides bills and pizza coupons. I like the feeling. Try it for yourself.
I’ve been clipping copying these ads from the old Life magazines for a long time and, chances are, you might have seen some of them on my Facebook and Twitter accounts. The ads are just as neat and interesting as the actual content of the old magazines; nowadays some of them would be considered racist, sexist or both, but it doesn’t make them any less of a historic record of their epoch; they were perfectly acceptable at the time and they make the progress much more obvious. Makes, models, shapes, prices long forgotten; “amazing auto-pilots” and cars “for women drivers” – you won’t see ads like these in the magazines of today. I thought I’d share a few ads on this blog in a somewhat organized manner. The first installment will be about cars, but I am planning to follow up with food and other things. These ads are in no particular order since I was too lazy to make a not of the year and issue.